The commercial engine behind your revenue growth

“Working with Dale and the TrinityHawk team has been a genuinely refreshing experience and one that has made me reflect on what great partnership actually looks like. Dale was introduced through a mutual friend, and we quickly got talking about the sales process and how to use HubSpot to our advantage rather than just another admin tool sitting in the background. That conversation very quickly turned into action. Dale has not only remodelled our HubSpot instance to make it an active and essential ingredient of our sales process, but has integrated other platforms and tools to create something that genuinely works for how we operate. Throughout, what has stood out is his agility and flexibility. There is no bureaucracy, no waiting for decisions to filter through layers, just fast, thoughtful responses and a real willingness to adapt as our needs evolved. That responsiveness is rare, and it made a real difference to how the work progressed. What also stood out was the calibre of people brought to the table. Dale led the engagement throughout, which meant consistent vision and accountability, but he also knew exactly when to bring in the right specialist. Jena's involvement at key points added real depth, and it never felt like we were getting a generalist stretched across too much, quite the opposite. Perhaps most impressive was the breadth of thinking Dale brought to our situation. We came in with a legacy HubSpot instance, monday.com already embedded in the business, and a set of requirements that did not fit neatly into an off-the-shelf answer. Rather than mapping our needs to a pre-packaged solution, Dale took the time to truly understand our business processes, our tech stack, and where we were trying to get to, and built a migration and integration approach that brought everything together in a way that actually made sense for us. It was genuinely holistic, and the result felt harmonious rather than bolted together. For any business looking for a partner who thinks at the enterprise architecture level but operates with the responsiveness of a much smaller team, I would recommend Dale without hesitation.”

“They say in sales you should underpromise and overdeliver, and that perfectly captures my experience working with Dale. He has consistently gone above and beyond, exceeding every expectation I had. I'll admit, I was initially hesitant about bringing on another advisor. In the past, it often meant more pressure and more work on my plate, something I simply didn't have capacity for. But with Dale, it's been the complete reverse: he's made my life easier, not harder. He stepped in, took initiative, and got things moving without needing constant input from me. Thanks to Dale, I've connected with key people who've helped me gain deeper clarity on what my startup needs in order to scale effectively. More than just a strategic partner, Dale has become a trusted sales mentor. I genuinely look forward to every meeting with him; he consistently adds value, follows through, and gets things done without needing to be micromanaged. Dale's support has made a real difference, and I'm grateful to have him in my corner.”